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Retail Active launches in August 2008

24.07.08 - Retail fabricators and installers of windows, doors and conservatories are finding current trading conditions very challenging. It is during these difficult times that retail companies are looking for new ideas and are often reviewing their product ranges.

Against this backdrop, Windows Active is producing Retail Windows Active, a magazine that uniquely targets 3,500 retail fabricators and installers. Publishing at the end of August, the magazine will be mailed separately to this specifically targeted circulation.

We are currently taking bookings for editorial and advertising packages that relate to the editorial profile attached overleaf. Economically priced, these packages offer advertisers the opportunity to target their products and services at the retail sector.

If you are interested in taking up one of our advertising and editorial packages, please call 0870 766 8419 or email any of the following individuals: John Cowie for editorial -  john.Cowie@windowsactive.co.uk and Steve Gravestock for advertising – steve.gravestock@windowsactive.co.uk


Editorial Profile: RETAIL WINDOWS ACTIVE

Covering issues related to the selling and manufacturing of window, doors and conservatories. Articles will cover the following issues:

1. Alternative Revenue Streams: Solar Powered Heating; PVC-U shutters; flat roofing; garage doors. decking, blinds

2. Specialist products: what's available and it is worth making or buying in. Looking at vertical sliders, bi-folding doors, woodgrain PVC + colouring, composite doors.

3. Retail fabricator case study: Using a branded system.

4. Taking advantage of marketing support from your PVC-U supplier.

5. Computer Software: Impressing the homeowner with visualisation software.

6. Selling Insurance: The benefits of offering a insurance backed guarantee.

7. Selling on Finance: What products are on the market.

8. Becoming accredited; BSI, Trademark, FENSA

9. The option to buy in-frames.

10. Opening a trade counter

11. Opimising production by selecting the right machinery.

12. The day in the life of a retail saleperson.

13. Training your sales staff.

14. Lessons from other retail industries.

15. What sales methods and working in today's market.

16. Conservatories: Still an untapped market.

17. Aluminium: Making a comeback in the retail market.

18. Selling energy efficiency to homeowners.

19. Glass technologies enhancing the home.

20. Out in the field: gadgets and surveying tools.
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Windows Active
PO Box 627
Rickmansworth
Hertfordshire
WD3 0BQ
Tel: 0870 766 8419
Fax: 0870 766 8529
Email: Click Here
ISSN: 1746-6636

Windows Active is a print and interactive magazine targeting all those involved in the fabrication and installation of window, doors and conservatories in the UK.